Newsletter

10 Comments
06 November 2009
Key Notes: Boosting Tourism

This week I look for whales, announce a funding boost for tourism, update you on the latest actions we’re taking on violent crime, and report on my visit to Asia.


Click here to watch my latest video diary on YouTube.

BOOSTING TOURISMWhale watching

It was fantastic to visit Kaikoura yesterday for the first time as Prime Minister and Minister of Tourism.

I was in town with local MP Colin King and Associate Conservation Minister Kate Wilkinson to launch Whalewatch Kaikoura’s new boat, and we headed out on the water to see some of the region’s spectacular marine mammals.

We spotted a pod of dusky dolphins, several fur seals, and a couple of sperm whales. You may not believe it, but one of them is somewhere in the background of this photo!

Earlier this week, I announced an extra $20 million in funding for tourism in this financial year. The boost will allow Tourism New Zealand to lift our profile in key tourism markets.

Tourism is one of our biggest export earners, employs about one in ten working Kiwis, and its performance ultimately affects all New Zealanders. A strong tourism brand lifts our profile overseas and helps other exporters sell their products.

A quarter of the new money will be earmarked for Tourism NZ to carry out joint venture work with Regional Tourism Organisations and private-sector companies, such as airlines and hotels.

Click here to see more photos from my whale-watching visit (on Flickr)

TAKING ACTION ON VIOLENT CRIME

Last week was busy on the law and order front.

The Government passed a new law that allows police to collect DNA from people they intend to charge with an imprisonable offence, and to match that against samples taken from more than 8000 unsolved crimes. The new law won’t just catch the guilty. It will also help clear the names of those who are innocent.

We passed another law to help clamp down on gangs involved in organised crime and methamphetamine, or P. These laws give police new powers to monitor gang communications, remove fortifications, and increase penalties for belonging to a gang.

We also announced that the police are forming a team of hardened investigators to hunt down and seize millions of dollars in crime profits. The new 22-strong unit will be known as the Assets Recovery Unit and will double the capacity of police to investigate the proceeds of crime.

STRENGTHENING TIES WITH ASIA

Last week I was in Japan and saw a shipment of New Zealand melons. I’m told they sell for a small fortune in local supermarkets. That’s a sign of how Japanese consumers value our food and how much they are willing to pay for it.

The opportunities for our exports in Asia are huge, and expanding trade access to the region was a focus of last week’s trip.

I was in Thailand for the East Asia Summit, which brings together the leaders of Asian countries, and includes Australia and New Zealand. After that I travelled to Kuala Lumpur for the signing of our Free Trade Agreement (FTA) with Malaysia.

We then flew to Japan to have talks with the new Japanese Prime Minister and to meet government ministers and business leaders.

New Zealand and Japan have a very warm relationship, not just at an economic and political level, but between ordinary Kiwis and Japanese people. I wanted to build on this to push along talks that could eventually lead to an FTA with Japan. Both countries have a lot to gain. Japan is the world's largest food importer and New Zealand’s food exports play a huge part in our economic success.

I also opened the 100% Pure Giant Rugby Ball at the foot of Tokyo Tower to build interest in the 2011 Rugby World Cup, and was very happy when the All Blacks beat the Wallabies yet again.

FROM THE DIARY

Earlier this week I announced that Prince William will visit next year to open the Supreme Court.

I’m in my electorate today to open an exhibition at the Kaipara Sculpture Gardens. And on Sunday I’ll be speaking at the National Memorial Service for Tsunami Victims at Auckland Cathedral.

Best wishes


John Key PM


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#1 - David Turner 2009-11-06 18:29 - (Reply)

Providing police with greater powers with regard to collecting DNA is applaudable but can be misguided when you have a police force ignorant of its legal boundaries in complex areas ... If the police (who are self regulating) were serious about it, it would recognise that "the workman is only as good as his tools" and one of those tools is ongoing education. So I'm challenging you: why don't police officers be consistent and undergo ongoing training in mental health legal issues? Until it addresses that issue, it will never achieve it's objective of achieving a sustainable reduction in crime.

#2 - Bill Parkinson 2009-11-06 19:32 - (Reply)

Hi John, Its been years since I could vote for the National Party, there had to be a good figurehead so I took the gamble and its working fine. As a retired Aircraft Engineer I can now make up my own mind about politics and not have to argue during my "smoko break" . I must tell you that you come across as a very considerate bloke and so far you have not raised my blood pressure. Keep up the good work and I am sure if you have to hand out distastfull changes at some time we can take it as long as you keep smiling. I would like to also say that the Speaker of the House (not sure if he is Labour or National?) is doing a great job and one can see he regains control if things get out of hand, I cant waite to see him stand and say "I am on my feet"! it makes me chuckle . You never know my wife may even vote National next time. Cheers Bill.

#3 - Bob Fletcher said:
2009-11-06 21:00 - (Reply)

Dear John Many thanks for your updates and letters. You are tackling a difficult job with marked success. It is appreciated. It is a pity colleagues are not of the same calibre. Hopefully they will mature and respect the honourable position they have taken as representatives of New Zealand people. Good luck for the future, Bob Fletcher

#4 - Gary Westwood 2009-11-06 21:20 - (Reply)

Good evening PM, An interesting & positive newsletter. Having been involved in the tourism and cruising industry all of my working life it always give me a lot of pleasure to see our PM don his tourism hat. At long last a Government has given our tourism industry a senior Minister to look after its affairs. The benefits are incalculable.

#5 - John Casey 2009-11-06 22:12 - (Reply)

H Clark gave 20 million to 'the Arts', I like the direction of this 20 million better

#6 - G. Stoffel 2009-11-07 08:38 - (Reply)

I think it's great that more is being done for tourism in New Zealand. We get many visitors from continental Europe. They generally love it in New Zealand but the one aspect they invariably complain about (sometimes even in summer) is that their accomodation was too cold and did not have warm bedding. According to a recent letter from Vienna: "... we did bring some warm clothing but the unheated hotel rooms were not very cosy. In our home we usually have 23-24 degrees C in winter and in the hotels here it was 15 degrees at most. I wonder if the accommodation business is aware of this problem...

#6.1 - Gavin Emeny 2009-11-07 18:40 - (Reply)

Hi John It is good to see you putting money into tourism and that you were in Japan to open the 100% Pure Clean and Green Rugby Ball. Unfortunately this could all be undone all because of the amount of 1080 poison NZ is dumping in the environment. We recieve plenty of letters from disgruntle tourist saying they won't come back because we use such a TOXIC POISON and we are misleading the world with our Clean Green solgan. If you don't put a stop to it now that 20 million dollars will be wasted. The resently released DVD by the Graf Boys called Poison Paradise Echocide NZ is going over seas (soon to be released in Japan) and will have a huge affect on tourism in NZ. Wake up 1080 poison is not working so put a stop to it before it kills this beautiful country.

#7 - Ian McAteer 2009-11-07 08:51 - (Reply)

Hi John, I think that you and your team are attacking old and new problems with speed. I would like to see the Fijian problem resolved ASAP. I have travelled there close to 50 times over the years and it's importance as a destination is threatened, so it has been opened to the Asian protectionism with their extreme wealth. We owe the citizens there NZ support and less dictorial messages. However, great progress on your other ventures. Kind regards Ian McAteer

#8 - Brian Batie 2009-11-09 14:06 - (Reply)

Congratulations on the xtra K20 towards tourism marketing. I was involved in the tourism industry for over 40 years and the tourism vote remained static during that period or else it was tagged. As our second biggest earner of overseas funds tourism has got the potential to raise our economic performance much more so that our continued investment in property. Past President Tourism Industry Assn. and Rental Vechicle Assn.

#9 - Nicki Stewart 2009-11-11 15:55 - (Reply)

Great & positive progress being made on all fronts. Keep up the good work! Thanks also for the incentive towards the re-clad construction industry - as a small business owner specialised in the colour & style consultancy business working with homeowners to revisualise their homes this is a very positive move for home owners caught with a leaky home & wanting to re-clad or re-sell as well as the industry as a whole.


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